Matcha and More: Try Mugicha, Japan’s Favorite Barley Tea

You know Matcha—the vibrant green tea that took the world by storm. However, to truly understand Japanese hydration, you need to meet its cooler, simpler cousin: Mugicha, or roasted barley tea.

Characterized by its toasty, nutty aroma and a clean, crisp finish, it is as refreshing as it is comforting. While Matcha is ceremonial and rich, Mugicha is the cultural refresh of the Japanese summer. In fact, it is a staple found in almost every home and restaurant.

To understand why it’s so loved, let’s look at the special place Mugicha holds in Japanese daily life—from the streets to the home.

The Essential Taste of Japanese Hospitality

Mugicha is defined by two key cultural roles that highlight its everyday importance in Japan

1. Free Hospitality in Dining

Step into many Japanese restaurants, and you’ll find water or a generic cold tea served free of charge. Often, this cold beverage is Mugicha. It’s an immediate, refreshing gesture of welcome, especially during the humid summer months.

2. The Home and School Hydrator

Mugicha is the go-to drink for hydration outside the home. It is the classic beverage poured into reusable water bottles (suito) that adults take to work and children take to school. Futhermore, it is even a standard drink given to babies in Japan. Because it’s completely caffeine-free and has no sugar, it’s considered the healthiest, safest choice for all-day sipping.

Discover the health benefits and simple cold-brew methods that make Barley tea the perfect everyday tea.

Click here to read our in-depth guide on Mugicha’s uses and preparation techniques

A Symbol of Family Summer Comfort

For Japanese people, the taste of Mugicha immediately conjures up memories of childhood summers.

Always Cold, Always Ready

The moment the weather heats up, a large pitcher of Mugicha is guaranteed to be in the refrigerator. Recently, as temperatures have continued to rise, many households now keep it stocked year-round. This simple act of always having a cold, healthy drink available is a deeply felt tradition of family care.

A Simple Ritual

Unlike complex tea preparation, it is cherished for its ease. Just a tea bag, cold water, and time. There is no need for boiling water or precise timing. As a result, this simple ritual fits seamlessly into the busy pace of modern life. Unlike complex tea preparation, it is cherished for its ease.

Experience a Modern Twist

While traditional Mugicha is a classic, we also offer a new Flavored barley tea series. These unique blends combine the roasted aroma of barley with botanicals like chamomile and peppermint. This makes it a perfect way to enjoy a different mood while staying healthy and caffeine-free.

Explore the details: Click here to learn more about our Flavored Mugicha collection.

Your New Year-Round, Caffeine-Free Staple

Mugicha is more than a drink; it’s an accessible piece of Japanese daily life—simple, healthy, and deeply integrated into home and social routines. If Matcha is the refined soul of Japan, Mugicha is its warm, everyday heartbeat.

By trying Mugicha, you are bringing this tradition of natural, cool refreshment into your own life. Ready to swap your daily water bottle filler for this healthy Japanese essential?